At Reebok Crossfit Back Bay, we believe that fitness and nutrition go hand in hand. We believe that each person is unique in their nutritional needs and that there isn’t one solitary, perfect “diet” that fits everyone. We believe in eating real wholesome food and helping you make lasting changes that you can follow for a lifetime. We believe that your lifestyle choices impact your nutrition and fitness: we help you find a balance and consistency in your decisions. We strive to provide you the tools and support so that you can reach your performance, body composition and health goals.
Kendra grew up in New Hampshire with parents who demonstrated the value of fitness, nutrition and holistic health, teaching her how good nutrition impacts overall wellness. She competed in many sports in grade school, high school and was a Division 1 skier at the University of New Hampshire. Upon completing her undergraduate degree at Boston College, Kendra spent the next decade working in corporate sales for several Fortune 500 companies. In 2013, Kendra pursued her career passion and earned a Holistic Health Coaching Certification from the Institute of Integrative Nutrition where she focused on Holistic Nutrition and Preventative Health. She also earned a Sports Nutrition Certification from Precision Nutrition. For the past 4 years, Kendra has been coaching clients in her private practice, helping them maximize their energy and performance while showing them how to live healthy, happy lives without dieting. For more information on Kendra’s philosophy and services, visit her website at kendraepstein.com or contact her at
Whether you want to lower your body fat percentage, gain muscle mass, or “clean up” your dietary practices, we start with an in-depth look at your current status and set up a personalized program for your unique needs and goals. Private Coaching is perfect for anyone having difficulty with consistency and accountability and for those who thrives with individualized support programs.
In this 8-week group program, we will extensively review nutritional information and you will be coached to “clean up” your dietary practices, add variety and adjust your food intake to improve your energy, athletic performance and body composition. This program is designed for people who thrive on group competition, camaraderie and accountability.
"Kendra is a great health coach. She is very knowledgeable and passionate about making sure you live a healthy lifestyle. Kendra takes the time to educate you on having sustainable habits for great health."
“Having access to an extremely knowledgeable nutritional coach and a fantastic support group was an amazing experience. I loved learning something new every week and making small tweaks to my diet and lifestyle that proved to be a sustainable way to make meaningful changes. Weeks after the program, I am still able to make good choices and follow the best path for my health, even during the holidays!”
"Kendra's program focuses on the basics of nutrition--no quick fixes or eliminations. She taught me to build my diet around my life and fitness regimen and helped me make small changes that had a big impact. She's extremely knowledgeable, helpful, and motivating!"
“Kendra’s program covers a vast amount of information—from healthy habits, macronutrients, and meal prep—that any athlete, seasoned or not, will benefit from. I’m a CrossFitter that has a grasp on basic nutrition and religiously counted macros, but had stalled out on getting results. Kendra reminded me to take a step back, look at the big picture, and reset to reach my goals. After eight weeks, some minor adjustments to my diet, and support from Kendra, I was back on track and seeing results I’ve been striving for.”
“Though I have always worked out and eaten "healthy", I was having a hard time seeing the results I desired. Kendra really helped me hone in on the areas in my diet that needed adjusting. Her constant feedback, attentiveness and knowledge over the 8 week period resulted in me having a more balanced diet, increased energy & better workouts.”
Kendra was fantastic in helping me find and fine-tune a diet plan for my fitness and personal goals. She gave me creative meal options that helped me sustain my diet. She is knowledgeable, very responsive to questions and a pleasure to work with!”